Vision, mission and strategic objectives
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Vision
To add value to all our stakeholders through our market leadership position in Sub-Saharan Africa by producing quality steel products safely, being an employer and supplier of choice, while striving to be among the lowest-cost steel producers in the world.
Mission
We aim to achieve our vision by:
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Protecting the health and safety of our employees
- Pursuing operational excellence in all business processes
- Producing innovative high-quality steel solutions for our customers on time
- Protecting our environment and caring for the communities in which we operate
- Being a fair employer as well as a career and skills developer
- Being a responsible corporate citizen
Strategic focus
- Restructure - Reposition as the champion of South Africa’s manufacturing backbone
- Reposition - Ensure international cost competitiveness
- Resilience - Revitalise balance sheet to improve sustainability, and enhance flexibility and agility
ArcelorMittal Brand Values
- Leadership - We built and maintained our leadership position through visionary thinking and willingness to constantly challenge the status quo and be open to doing things differently
- Safety - Success starts with keeping our employees safe
- Sustainability - We want to be competitive and thrive in the world of tomorrow
- Quality - Quality is essential to our competitive edge
- Smarter Steels for People and Planet - Harnessing our technical capabilities with an innovative mindset and a passion to make a positive difference for people and planet, we intend to lead the decarbonisation of our industry